by Gordon Ritter
Over the last several years at Emergence Capital we have seen an exciting new set of companies emerge that offer cloud solutions within a specific industry vertical — collectively known as “industry cloud” companies. The opportunity is enormous.
In fact, many people don’t realize that vertical-specific software represented the largest segment of the worldwide software market in 2014 with $114 billion in revenues (Gartner, March 2015).
These companies might not be well-known outside specific industries, but ask anyone within an industry vertical and they can tell you the cloud companies that are transforming how they do their jobs.